DomainGold Defensive Intelligence
Your brand has an attack surface. We map it.
Every company owns one domain and ignores fifty. Typosquats. Lookalike spellings. The TLDs you never registered. The competitor sitting on your product name. Your brand's perimeter isn't your homepage — it's every domain a customer could type, trust, and get burned on.
Defensive Domain Intelligence is strategic planning for that perimeter: a full map of your exposure, a prioritized acquisition plan, and ongoing watch over the names that matter. Offense wins markets. Defense keeps them.
The threat landscape
Five ways brands bleed domains.
These aren't hypotheticals. Every one of these is a Tuesday for somebody's legal team.
Typosquatting
The fat-fingered twin of your domain, parked, monetized, or worse — harvesting your customers' logins one misplaced keystroke at a time.
Example pattern: yourbrand.com → yourbrnad.com, yourbrand.com
Lookalike & homoglyph domains
Characters engineered to fool the eye — rn for m, 0 for o, internationalized lookalikes. Built for phishing, and your customers can't tell the difference.
Example pattern: yourbrand.com → yourbrand with a substituted glyph
TLD sprawl
You own the .com. Someone owns your name on .io, .ai, .co, .net, and forty new extensions you never looked at. Each one is a credible impostor.
Example pattern: yourbrand.com live, yourbrand.ai running a "waitlist"
Competitor conquesting
Rivals and affiliates bidding on your name is search. Rivals owning your product name as a domain is a billboard on your front lawn.
Example pattern: your product name, registered, redirecting to a competitor
Expired & orphaned assets
Old campaign domains, vendor-registered names, the microsite from 2019. They lapse, someone catches them, and your brand equity starts working for a stranger.
Example pattern: your 2019 product-launch domain, now a casino affiliate
The program
Audit once. Defend always.
Two tiers. The audit finds everything; the watch makes sure it stays found.
Defense Audit
$4,000 flatOne sweep. Every gap found, ranked by risk, with a price tag next to each fix.
- Typosquat and lookalike domain discovery across your core marks
- TLD and social-handle coverage gaps
- Competitor-held adjacents and conquesting risks
- Expired-asset and orphaned-domain inventory
- Prioritized acquisition plan: buy now, watch, or dispute — with cost estimates
- UDRP vs. acquisition call on each contested name
Defense Watch
Annual program · scoped to your footprintThe audit is a snapshot; the internet isn't. Watch keeps the perimeter.
- Monitoring for new registrations matching your marks
- Drop-watch on high-risk variants and competitor adjacents
- Quarterly exposure reviews with updated priorities
- First-move acquisition on newly available targets
- Annual re-audit folded in
How it works
Map. Prioritize. Acquire. Watch.
Map
We enumerate your attack surface: typos, lookalikes, TLD variants, product names, founder names, campaign leftovers. Nothing assumed, everything listed.
Prioritize
Every exposure ranked by real risk — phishing potential, traffic value, competitor leverage — not alphabetically. You see what matters first.
Acquire
We execute the buy list: registrations, aftermarket negotiation, and brokered acquisitions. One operator, no ticket queues, no junior handoffs.
Watch
New threats get flagged as they register. High-value variants get watched for drops. Your perimeter stays mapped while you run the company.
Straight answers
Asked every time.
Can't my trademark lawyer do this?
Your lawyer is essential for disputes and filings — and you should keep them. What lawyers don't do is hunt the aftermarket, negotiate with squatters, or watch drops at 3am. We do the commercial work; your counsel does the legal work. They pair well.
Should I just register every typo myself?
That's how you end up paying renewal fees on 400 domains, most of which never mattered. The audit exists so you buy the twelve that do and ignore the rest with confidence. Blanket registration is a tax on anxiety.
What does the audit actually deliver?
A written report: every exposure found, each ranked by risk, each with a recommended action (register, acquire, monitor, dispute, ignore) and a cost estimate. Plus a 30-minute walkthrough where we argue about the close calls.
Do you handle UDRP filings?
We make the call — UDRP vs. quiet acquisition — based on cost, timeline, and odds, and we coordinate with your counsel on filings. Sometimes buying the name for four figures beats winning it back for five.
DomainGold Defensive Intelligence
Someone already typed your name wrong today.
Find out who owns where they landed. The audit takes two weeks; the peace of mind compounds.